North Melbourne's on and off-field leaders held an Easter Sunday meeting to try and get the Roos' season back on track according to chairman, Ben Buckley.
“I've spoken to the leaders of the club … after the (Good Friday) game, as you would expect me to do,” Buckley told The Herald Sun.
“Our fans are frustrated, our members are frustrated, and we are frustrated.
“My message is … when we play a certain way, we are as capable and as competitive as most teams in the competition.
“We have to work tirelessly to find the reasons why that is not happening, and rectify that.”
The meeting included coach Brad Scott, captain Jack Ziebell, chief executive Carl Dilena and head of football Cameron Joyce who vowed to “leave no stone unturned” in order to arrest the club's disappointing 1-4 start.
“Brad has proven he is a very, very capable coach and can produce teams that can be as competitive as anyone in the competition,” Buckley said.
“The coach is an integral part, but he is only one person. We have to be unified in our approach to turn things around.
“(As a club) we support our players, we support our coaches, we support our staff and we support everyone in the organisation.”
Buckley said the players were also responsible.
“There is a strong onus on the players to go out and execute to the standards and the game plan that has been agreed upon,” he said.
“I know they are hurting, and I know they will work tirelessly to respond.
“We have created a brand over the last multiple decades, and in recent years we have shown the values of the 'Shinboner Spirit' can be displayed when we play with that competitiveness and intensity.
“We acknowledge we are not delivering on that consistently at the moment and we have to get our way back to that.”